Heidi joined the Driven team in 2021 as a Performance Specialist and Intuitive Eating Counselor.
Heidi is from the Midwest where she attended the University of Northern Iowa earning two degrees in Health Promotion: Fitness Management (B.A.) and Health Education (M.A.), and a certificate in Environmental Health while working as a fitness supervisor, peer health educator, and graduate assistant within their wellness and recreation department. Heidi then spent 11 years at the University of Iowa (UI) accumulating a vast array of diverse fitness, nutrition and wellness experience as a Fitness Specialist/Behavioral Health Consultant and Health and Human Physiology instructional-track faculty while also gaining five years of HIIT, running and kettlebell group and corporate fitness coaching experience as additional outlets for her energetic positivity. Heidi’s personal athletic background consists of mostly strength training, basketball and mid- and long-distance running, but don’t count her out of any sport or feat of physicality!
Heidi is a Certified Personal Trainer through the American College of Sports Medicine, is certified in Applied Functional Science through the Gray Institute, is a Certified Pain Free Performance Specialist, is a Certified Prenatal and Postnatal Coach, is a USA Weightlifting Level-1 Certified Weightlifting Coach and has been a certified Intuitive Eating Counselor since 2011 helping individuals create a healthy relationship with food, exercise, mind and body and has over 15 years of experience in nutrition and wellness education and coaching. Heidi also completed kettlebell certification training through Dragon Door and taught progressive skill-building kettlebell classes for four years at Iowa, designing a couple of university credit-level fitness and nutrition courses along the way.
Heidi is excited to come alongside the Driven community to improve movement quality and wellness for enhanced functioning, and empowers her clients to approach life with the mindset that there are no failures, only learning experiences, on the path to achieving their goals, getting stronger, and sustaining their own unique healthy balance – you either win or you learn!
Heidi loves strength training, adventures, nature, music, humor, competition, culinary experimentation, and spending time with her two awesome kids Trey and Maybri, to name a few.
